企業(yè)戰(zhàn)略性績效評價系統(tǒng)研究
發(fā)布時間:2019-02-15 03:54
【摘要】:在高度信息化、技術化和全球化的現(xiàn)代經(jīng)濟社會里,企業(yè)管理已轉(zhuǎn)入以戰(zhàn)略管理為主題的時代。企業(yè)經(jīng)營績效評價,作為一項有效的企業(yè)監(jiān)管制度和管理系統(tǒng),不僅是企業(yè)進行自我監(jiān)督、自我約束的重要手段,而且已成為新的競爭環(huán)境下企業(yè)實施戰(zhàn)略管理的新的管理工具。隨著信息技術的高速發(fā)展,企業(yè)的競爭環(huán)境、組織結(jié)構(gòu)、管理模式、顧客需求等都在發(fā)生深刻的變化,原有的績效評價系統(tǒng)已明顯不適應信息時代企業(yè)經(jīng)營管理和競爭環(huán)境的需要,作為管理控制系統(tǒng)重要組成部分的績效評價系統(tǒng)也應隨之進行適應性調(diào)整;诖,本文在消化吸收國外有關公司績效評價方面的成果的基礎上,有效集成經(jīng)濟學和管理學的相關理論和方法,對基于戰(zhàn)略管理和核心競爭力的企業(yè)戰(zhàn)略性績效評價系統(tǒng)進行了系統(tǒng)研究。 本文系統(tǒng)分析了以產(chǎn)業(yè)結(jié)構(gòu)分析為基礎的競爭戰(zhàn)略觀、以資源、知識為基礎的競爭優(yōu)勢觀以及以顧客價值為基礎的價值創(chuàng)新戰(zhàn)略觀三種戰(zhàn)略思維模式,提出了三種戰(zhàn)略思維的融合模式;具體解析論證了價值評估模型,提出了績效指標選擇的“價值相關分析法”;建立了激勵相容模型和委托代理下績效評價的博弈分析模型,剖析了績效評價系統(tǒng)的存在邏輯以及在激勵報酬契約設計中的作用;提出了利益相關者綜合分析模型,探討了利益相關者與企業(yè)績效的關系;應用權(quán)變理論對績效評價系統(tǒng)的權(quán)變變量進行了研究。在以上研究基礎上提出了戰(zhàn)略性績效評價系統(tǒng)的支撐理論模型。 信息經(jīng)濟時代帶來了企業(yè)商業(yè)環(huán)境、顧客需求和競爭的飛速變化,對企業(yè)管理提出了新的挑戰(zhàn)。因此,本文從企業(yè)信息化對企業(yè)競爭力的作用機制的角度對企業(yè)管理模式的變革進行了研究,提出了企業(yè)信息化形成的獨特競爭優(yōu)勢即知識優(yōu)勢正成為企業(yè)競爭的優(yōu)先級優(yōu)勢的觀點。研究了不確定性競爭環(huán)境下傳統(tǒng)績效評價的局限性,探討了注重戰(zhàn)略管理、動態(tài)實時過程反映、非財務指標、知識與智力資本以及利益相關者要求的戰(zhàn)略性績效評價系統(tǒng)的核心評價內(nèi)容。 績效評價系統(tǒng)與戰(zhàn)略管理、管理控制系統(tǒng)存在著緊密聯(lián)系,本文從動態(tài)戰(zhàn)略管理背景下的交互式管理控制的獨特角度揭示了戰(zhàn)略性績效評價系統(tǒng)的戰(zhàn)略實施核心機制,分析了企業(yè)戰(zhàn)略實施中存在的問題,揭示了戰(zhàn)略性績效評價系統(tǒng)的作用機制,構(gòu)建了面向顧客需求,基于企業(yè)價值最大化和戰(zhàn)略管理的戰(zhàn)略性績效評價系統(tǒng)模型(BSC-SPMS),并通過建立由顧客要求、企業(yè)價值和風險約束形成的“價值三足鼎”模型、基于“三角戰(zhàn)略分析”的戰(zhàn)略診斷及制定方法、由戰(zhàn)略所驅(qū)動的自上而下和自下而上不斷學習與反饋的戰(zhàn)略管理循環(huán)、診斷式與交互式控制并存的戰(zhàn)略管理控制系統(tǒng)、基于業(yè)績的激勵報 WP=4 酬系統(tǒng)等五個方面對戰(zhàn)略性績效評價系統(tǒng)的機理進行了深入分析。 平衡計分卡是戰(zhàn)略性績效評價系統(tǒng)的主流方法,但存在只能作為診斷性控制系統(tǒng)和沒有提供評價指標分解方法的缺陷。本文提出了績效評價指標選擇的準則,構(gòu)建了關鍵成功要素戰(zhàn)略控制方法與平衡計分卡的整合模型,揭示了BSC-SPMS模型對不確定環(huán)境的交互戰(zhàn)略控制原理,設計了企業(yè)、部門和員工關鍵績效指標分解步驟。以往的績效評價指標體系以財務性績效評價為主,本文從四個具有邏輯關系的視角構(gòu)建了戰(zhàn)略性績效評價指標體系。提出了改進的杜邦財務分析模型,推導論證了EVA是衡量企業(yè)價值最大化的最佳標準,提出了應用EVA提高企業(yè)價值的三種途徑;分別構(gòu)建了基于顧客價值創(chuàng)新、核心業(yè)務流程以及學習與創(chuàng)新的非財務績效評價指標體系,并對各指標之間的關聯(lián)度進行了分析論證,從而實現(xiàn)了財務性與非財務性、過程與結(jié)果、內(nèi)部與外部、短期與長期績效評價的有機結(jié)合。建立了財務綜合績效灰色局勢評價模型和基于戰(zhàn)略性績效評價指標體系的企業(yè)綜合績效評價層次分析模型。 在各種類型的績效評價體系中,一般都缺乏明確的報酬計劃,而討論約束與激勵問題時,又往往脫離具體的績效評價。本文將績效評價系統(tǒng)與激勵系統(tǒng)聯(lián)系起來進行統(tǒng)籌設計,在分析研究傳統(tǒng)獎金計劃和股票期權(quán)激勵制度不足的基礎上,構(gòu)建了基于EVA的管理人員綜合激勵報酬模型,提出了非財務績效系數(shù),克服了單純EVA財務評價的缺陷,引入了相對業(yè)績評價因子,并根據(jù)企業(yè)所處生命周期和行業(yè)特點,進一步設計了相應的激勵模型。同時,討論了EVA紅利銀行,將獎金計酬與獎金支付分開,以形成管理者的“所有者”思維。并對該模式在我國的應用提出了對策建議。
[Abstract]:In the modern economy and society with high degree of information, technology and globalization, enterprise management has been transferred into an era of strategic management as the theme. The performance evaluation of the enterprise, as an effective enterprise supervision system and management system, is not only an important means of self-supervision and self-discipline, but also a new management tool for the enterprise to carry out the strategic management under the new competitive environment. With the rapid development of information technology, the enterprise's competitive environment, organization structure, management mode, customer demand and so on have undergone profound changes, and the original performance evaluation system has obviously not met the need of the enterprise management and competition environment in the information age, The performance evaluation system, which is an important part of the management control system, should be adapted accordingly. Based on this, the paper studies the strategic performance evaluation system of the enterprise based on the strategic management and the core competence on the basis of digesting and digesting the achievements of the performance evaluation of the foreign companies abroad, and effectively integrating the relevant theories and methods of economics and management. This paper systematically analyses the competitive strategy view based on the analysis of the industrial structure, the competitive advantage view based on the resources and the knowledge, and the three strategic thinking modes based on the value of the customer, and puts forward three kinds of warfare The model of value evaluation is analyzed and the 鈥渧alue-related analysis method鈥,
本文編號:2422939
[Abstract]:In the modern economy and society with high degree of information, technology and globalization, enterprise management has been transferred into an era of strategic management as the theme. The performance evaluation of the enterprise, as an effective enterprise supervision system and management system, is not only an important means of self-supervision and self-discipline, but also a new management tool for the enterprise to carry out the strategic management under the new competitive environment. With the rapid development of information technology, the enterprise's competitive environment, organization structure, management mode, customer demand and so on have undergone profound changes, and the original performance evaluation system has obviously not met the need of the enterprise management and competition environment in the information age, The performance evaluation system, which is an important part of the management control system, should be adapted accordingly. Based on this, the paper studies the strategic performance evaluation system of the enterprise based on the strategic management and the core competence on the basis of digesting and digesting the achievements of the performance evaluation of the foreign companies abroad, and effectively integrating the relevant theories and methods of economics and management. This paper systematically analyses the competitive strategy view based on the analysis of the industrial structure, the competitive advantage view based on the resources and the knowledge, and the three strategic thinking modes based on the value of the customer, and puts forward three kinds of warfare The model of value evaluation is analyzed and the 鈥渧alue-related analysis method鈥,
本文編號:2422939
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