信息能力對(duì)菜農(nóng)施藥行為轉(zhuǎn)變的影響研究
發(fā)布時(shí)間:2018-03-25 15:32
本文選題:菜農(nóng) 切入點(diǎn):農(nóng)藥使用行為 出處:《農(nóng)業(yè)技術(shù)經(jīng)濟(jì)》2016年12期
【摘要】:本文基于蔬菜主產(chǎn)區(qū)山東省306戶(hù)菜農(nóng)調(diào)研數(shù)據(jù),運(yùn)用結(jié)構(gòu)方程模型驗(yàn)證了信息能力對(duì)菜農(nóng)施藥行為轉(zhuǎn)變的影響。研究結(jié)果表明,信息能力潛變量對(duì)菜農(nóng)施藥行為轉(zhuǎn)變產(chǎn)生顯著影響且存在部分中介效應(yīng);菜農(nóng)信息能力對(duì)菜農(nóng)施藥行為轉(zhuǎn)變的直接影響主要是通過(guò)信息使用因子變量;信息能力對(duì)菜農(nóng)使用農(nóng)藥行為轉(zhuǎn)變潛變量的間接影響主要是通過(guò)信息獲取因子;菜農(nóng)的主觀規(guī)范、知覺(jué)行為控制潛變量作為中介變量對(duì)菜農(nóng)施藥行為轉(zhuǎn)變影響不明顯;培訓(xùn)經(jīng)歷作為調(diào)節(jié)變量對(duì)菜農(nóng)施藥行為轉(zhuǎn)變的作用路徑產(chǎn)生一定的影響。
[Abstract]:Based on the investigation data of 306 vegetable farmers in the main vegetable production area of Shandong Province, the effect of information ability on the transformation of vegetable farmers' pesticide application behavior was verified by using the structural equation model. The latent variables of information ability have a significant effect on the transformation of pesticide application behavior of vegetable farmers and there are some mediating effects, and the direct influence of information ability on the transformation of pesticide application behavior of vegetable farmers is mainly through information use factor variables. The indirect influence of information ability on the latent variables of pesticide behavior change of vegetable farmers is mainly through the information acquisition factor, the subjective norms of vegetable farmers, the latent variables of perceptual behavior control as intermediary variables have no obvious effect on the transformation of pesticide application behavior of vegetable farmers. Training experience, as a regulating variable, has a certain effect on the path of transformation of pesticide application behavior of vegetable farmers.
【作者單位】: 沈陽(yáng)農(nóng)業(yè)大學(xué)經(jīng)濟(jì)管理學(xué)院;渤海大學(xué)管理學(xué)院;
【基金】:國(guó)家自然科學(xué)基金面上項(xiàng)目“信息獲取、錨定調(diào)整與菜農(nóng)使用農(nóng)藥行為轉(zhuǎn)變:機(jī)理與實(shí)證”(編號(hào):71473167)
【分類(lèi)號(hào)】:S436.3;F323.3
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