發(fā)布時(shí)間：2018-03-07 03:01

  本文選題：規(guī)則　切入點(diǎn)：交互規(guī)則　出處：《江蘇大學(xué)》2017年碩士論文　論文類型：學(xué)位論文

【摘要】：隨著信息技術(shù)的不斷進(jìn)步,交互設(shè)計(jì)已成為諸多學(xué)者與設(shè)計(jì)師的研究熱點(diǎn),各種交互產(chǎn)品也越來越多。交互設(shè)計(jì)的本質(zhì)是在人與產(chǎn)品、系統(tǒng)或服務(wù)之間創(chuàng)建一系列交互規(guī)則。在重視“互聯(lián)網(wǎng)思維”、強(qiáng)調(diào)“用戶體驗(yàn)”的時(shí)代,面對(duì)越來越復(fù)雜的產(chǎn)品和服務(wù)系統(tǒng),交互規(guī)則的構(gòu)建與改進(jìn)亦顯得越來越重要。進(jìn)行合理的交互規(guī)則構(gòu)建不僅能夠幫助用戶理解復(fù)雜,保證交互產(chǎn)品有序、規(guī)范的實(shí)現(xiàn)產(chǎn)品系統(tǒng)功能,更能提升產(chǎn)品的可用性。因此,交互規(guī)則作為有效的分析工具和創(chuàng)新工具,不僅可以對(duì)現(xiàn)有交互產(chǎn)品進(jìn)行規(guī)則分析,準(zhǔn)確尋找到產(chǎn)品的痛點(diǎn)或癢點(diǎn),還可以滿足用戶的高層次需求,提升整體用戶體驗(yàn)。本課題研究主要分為理論研究、蛋糕訂購APP交互規(guī)則案例分析以及交互規(guī)則設(shè)計(jì)實(shí)踐三個(gè)部分。在理論研究中,首先,通過對(duì)規(guī)則理論的研究,厘清規(guī)則的定義、內(nèi)涵、樣態(tài)、特點(diǎn)、作用、分類等基礎(chǔ)理論問題,并提出規(guī)則創(chuàng)新的主要路徑,為規(guī)則理論在交互規(guī)則創(chuàng)新中的應(yīng)用打好理論基礎(chǔ);其次,在交互規(guī)則創(chuàng)新理論的研究中,重點(diǎn)厘清了交互規(guī)則的層級(jí)和作用,并提出了交互規(guī)則創(chuàng)新的設(shè)計(jì)策略和流程,為交互規(guī)則分析和創(chuàng)新提供了應(yīng)用理論指導(dǎo)。在案例分析中,首先,選擇使用人群較多、操作行為過程復(fù)雜程度相對(duì)適中的蛋糕訂購APP作為載體,通過用戶調(diào)研,選擇滿意度較高的諾心蛋糕APP作為分析對(duì)象,分析諾心蛋糕APP的各層級(jí)交互規(guī)則及其類型;其次,通過選擇高優(yōu)先級(jí)交互規(guī)則進(jìn)行針對(duì)性調(diào)研和分析,總結(jié)諾心蛋糕APP交互規(guī)則存在的問題,并提出交互規(guī)則創(chuàng)新設(shè)計(jì)定位。在設(shè)計(jì)實(shí)踐中,首先,按照交互規(guī)則的層級(jí)依次完成蛋糕定制APP的交互規(guī)則創(chuàng)新設(shè)計(jì);其次,通過形成性測試對(duì)設(shè)計(jì)方案進(jìn)行評(píng)價(jià),依據(jù)發(fā)現(xiàn)的可用性問題進(jìn)行迭代設(shè)計(jì)改良;第三,通過總結(jié)性測試,驗(yàn)證了迭代后的蛋糕定制APP較迭代前在可用性上有了提升,并且與諾心蛋糕APP相比,在操作績效和滿意度上均有明顯提升。本課題的研究拓展了規(guī)則理論研究和應(yīng)用研究的維度,推動(dòng)了交互規(guī)則創(chuàng)新理論的發(fā)展,并對(duì)蛋糕定制APP設(shè)計(jì)具有現(xiàn)實(shí)的指導(dǎo)意義和應(yīng)用價(jià)值。
[Abstract]:With the continuous progress of information technology, interactive design has become a hot research topic for many scholars and designers, and more and more interactive products. The essence of interactive design lies in people and products. Create a set of interaction rules between systems or services. In an era of emphasis on "Internet thinking" and "user experience," they face increasingly complex product and service systems. The construction and improvement of interaction rules is becoming more and more important. To construct reasonable interaction rules can not only help users understand complexity, guarantee the order of interactive products, but also realize the function of product system. Therefore, as an effective analytical tool and innovative tool, interaction rules can not only analyze the rules of existing interactive products, but also find the pain point or itch point of the product accurately. This research can be divided into three parts: theoretical research, cake ordering APP interaction rules case analysis and interaction rules design practice. Through the study of the rule theory, this paper clarifies the basic theoretical problems such as the definition, connotation, appearance, characteristics, function and classification of the rule, and puts forward the main path of the rule innovation, which lays a good theoretical foundation for the application of the rule theory in the interaction rule innovation. Secondly, in the research of interaction rule innovation theory, the level and function of interaction rule are clarified, and the design strategy and process of interaction rule innovation are put forward. In the case analysis, first of all, we choose the cake ordering APP, which has more people and more complex operation process, as the carrier, and through the user investigation, we choose the cake order APP as the carrier of the interaction rule analysis and innovation. The high satisfaction APP is chosen as the analysis object to analyze the interaction rules and their types of each level of the Noxin cake APP. Secondly, through selecting the high priority interaction rules to conduct targeted research and analysis, This paper summarizes the problems existing in the interaction rules of APP, and puts forward the innovative design orientation of interaction rules. In the design practice, firstly, according to the level of interaction rules, the interaction rules innovation design of customized APP cake is completed; secondly, The design scheme is evaluated by formative test, and the iterative design is improved according to the usability problems found. Thirdly, through the summation test, it is verified that the iterative cake custom APP has improved the usability compared with the pre-iteration. And compared with Noxin Cake APP, the operation performance and satisfaction are improved obviously. The research of this topic expands the dimension of rule theory research and application research, and promotes the development of interaction rule innovation theory. And it has practical guiding significance and application value for cake custom APP design.
【學(xué)位授予單位】：江蘇大學(xué)
【學(xué)位級(jí)別】：碩士
【學(xué)位授予年份】：2017
【分類號(hào)】：TP311.56

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