鄱陽湖生態(tài)經(jīng)濟區(qū)區(qū)域旅游合作機制研究
[Abstract]:With the arrival of economic globalization and regional economic integration, the competition in the tourism market is becoming increasingly fierce, showing the situation that cooperation is win-win and division is the same. Regional tourism cooperation has become an inevitable choice for the development of domestic tourism. The construction of "Poyang Lake Ecological Economic Zone" is a magnificent project with merits and benefits in the present age. Since December 2009, the Poyang Lake Ecological Economic Zone Planning has been approved as a national strategic plan, and the study of Poyang Lake region has also been attached great importance to. In order to realize the great development of regional tourism in Poyang Lake region, it is necessary to strengthen regional association, integrate and develop tourism resources, carry out joint marketing of tourism products and shape the overall image of tourism, and more importantly, explore the suitable mode for the development of tourism cooperation in the region. Construct the cooperation mechanism which can guarantee the smooth, healthy and sustainable development of regional tourism cooperation. This paper is divided into six parts, the first chapter is the introduction, introduces the writing background, research significance and ideas, etc. The second chapter is the basic theory of regional tourism cooperation, mainly introduces the theory of regional division of labor, Industrial cluster theory and game theory three kinds of main supporting theories and their applications; the third chapter mainly elaborated the Poyang Lake ecological economic zone and its regional tourism cooperation status; the fourth chapter is the main part of this article. This paper mainly analyzes the necessity and feasibility of the construction of regional tourism cooperation mechanism in Poyang Lake Ecological Economic Zone, the objectives and principles of the construction of the cooperation mechanism, the cooperation mode of regional tourism "G-M-I-E", and the content system of the cooperation mechanism. The fifth chapter mainly discusses the effective operation of the regional tourism cooperation mechanism of Poyang Lake Eco-Economic Zone, the sixth chapter is the conclusion, summarizes the conclusions of this paper, the shortcomings and prospects.
【學(xué)位授予單位】:南昌大學(xué)
【學(xué)位級別】:碩士
【學(xué)位授予年份】:2012
【分類號】:F592.7;F205
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