DGDF公司HZ多項(xiàng)目開發(fā)資源管理研究
發(fā)布時(shí)間：2018-10-04 20:24
【摘要】：從1981年，國家嘗試在深圳廣州進(jìn)行商品房開發(fā)，到現(xiàn)在，地產(chǎn)項(xiàng)目在全國遍地開花，短短的三十年時(shí)間，我國的房地產(chǎn)業(yè)高速發(fā)展，在國民經(jīng)濟(jì)中的地位舉足輕重。隨著房地產(chǎn)市場化的不斷深入，地產(chǎn)項(xiàng)目的開發(fā)朝著規(guī)�；图s化的方向發(fā)展，地產(chǎn)企業(yè)也大都隨之進(jìn)入了大規(guī)模、多項(xiàng)目的開發(fā)階段。能否同時(shí)運(yùn)作不同發(fā)展階段的多個(gè)項(xiàng)目，不僅成為判斷地產(chǎn)企業(yè)是否成熟的標(biāo)志，也是地產(chǎn)企業(yè)走向規(guī)�；谋亟�(jīng)之路。但是相對于單個(gè)項(xiàng)目而言，多項(xiàng)目的運(yùn)作管理要顯得更加復(fù)雜，它不僅要求企業(yè)將現(xiàn)有的資源在多個(gè)項(xiàng)目之間進(jìn)行協(xié)調(diào)分配，以取得最優(yōu)的組合，同時(shí)也對企業(yè)的人力資源也提出了更高的要求。因此地產(chǎn)企業(yè)如何運(yùn)用現(xiàn)有的一些管理工具來實(shí)現(xiàn)這些要求，成為企業(yè)迫切解決的問題。 本文首先介紹了多項(xiàng)目管理以及資源管理的理論根源、產(chǎn)生的背景以及發(fā)展的趨勢，并對DGDF公司HZ多項(xiàng)目開發(fā)資源管理研究所涉及的研究背景和研究意義進(jìn)行討論分析。然后對DGDF公司HZ多項(xiàng)目開發(fā)資源管理特征進(jìn)行分析，主要從宏觀角度、微觀角度對DGDF公司HZ多項(xiàng)目開發(fā)資源管理的影響因素進(jìn)行探討，，并對約束DGDF公司HZ多項(xiàng)目開發(fā)資源的瓶頸因素進(jìn)行深入剖析；接著通過以DGDF公司HZ開發(fā)的五個(gè)項(xiàng)目為研究對象，分析其內(nèi)部的組織結(jié)構(gòu)、資源結(jié)構(gòu)，并對DGDF公司HZ多項(xiàng)目開發(fā)資源管理系統(tǒng)進(jìn)行分析研究；最后，在對DGDF公司HZ多項(xiàng)目開發(fā)的特征和管理結(jié)構(gòu)分析的基礎(chǔ)上，基于系統(tǒng)建模技術(shù)，對DGDF公司HZ多項(xiàng)目開發(fā)的變量要素進(jìn)行詳細(xì)分析，進(jìn)而構(gòu)建DGDF公司HZ多項(xiàng)目開發(fā)的系統(tǒng)模型，并進(jìn)行實(shí)例驗(yàn)證。 本文通過研讀文獻(xiàn)資料，在對國內(nèi)外研究現(xiàn)狀有基本了解的基礎(chǔ)上，通過文獻(xiàn)資料法、規(guī)范分析法、理論分析法等相結(jié)合的方法，經(jīng)由校內(nèi)外導(dǎo)師的指導(dǎo)，以DGDF公司在HZ的五個(gè)地產(chǎn)項(xiàng)目開發(fā)建設(shè)過程為例，分析和研究DGDF公司HZ多項(xiàng)目開發(fā)資源管理的影響因素，建立DGDF公司HZ多項(xiàng)目開發(fā)資源管理模型，并利用DGDF公司HZ項(xiàng)目實(shí)際數(shù)據(jù)驗(yàn)證模型的合理性，并提出該模型在實(shí)際中應(yīng)用的建議，從而為房地產(chǎn)企業(yè)在進(jìn)行多項(xiàng)目開發(fā)資源管理提供參考意見。
[Abstract]:From 1981, the country tried to carry on the commercial housing development in Shenzhen and Guangzhou, and now, the real estate project is blooming everywhere in the whole country. In a short period of 30 years, the real estate industry of our country develops at a high speed and plays an important role in the national economy. With the deepening of real estate marketization, the development of real estate projects towards the direction of scale and intensive development, real estate enterprises have also entered the large-scale, multi-project development stage. It is not only a sign to judge whether the real estate enterprise is mature or not, but also the only way for the real estate enterprise to go to scale. However, compared with a single project, the operation and management of multi-project should be more complicated. It not only requires enterprises to coordinate and allocate the existing resources among multiple projects, so as to obtain the optimal combination. At the same time, the human resources of enterprises also put forward higher requirements. Therefore, how to use some existing management tools to achieve these requirements has become an urgent problem for real estate enterprises. In this paper, the theoretical origin, background and development trend of multi-project management and resource management are introduced, and the research background and significance of HZ multi-project development resource management research of DGDF Company are discussed and analyzed. Then the characteristics of HZ multi-project development resource management of DGDF Company are analyzed, and the influencing factors of HZ multi-project development resource management of DGDF Company are discussed from the macro and micro angles. The bottleneck factors that constrain the HZ multi-project development resources of DGDF Company are deeply analyzed, and then the internal organization structure and resource structure are analyzed by taking five projects developed by DGDF Company HZ as the research object. Finally, on the basis of the analysis of the characteristics and management structure of HZ multi-project development of DGDF Company, based on the system modeling technology, the paper analyzes the resource management system of HZ multi-project development of DGDF Company. The variable elements of HZ multi-project development of DGDF company are analyzed in detail, and then the system model of HZ multi-project development of DGDF company is constructed and verified by an example. Based on a basic understanding of the current research situation at home and abroad, this paper combines the methods of literature, normative analysis, theoretical analysis, and so on, and through the guidance of mentors inside and outside the school, through the study of literature and materials, and on the basis of a basic understanding of the current research situation at home and abroad. Taking the development and construction process of five real estate projects in HZ of DGDF Company as an example, this paper analyzes and studies the influencing factors of HZ multi-project development resource management in DGDF Company, and establishes the HZ multi-project development resource management model of DGDF Company. The rationality of the model is verified by the actual data of HZ project of DGDF Company, and the suggestion of application of the model in practice is put forward, so as to provide the reference for the real estate enterprise to carry on the multi-project development resource management.
【學(xué)位授予單位】：華南理工大學(xué)
【學(xué)位級(jí)別】：碩士
【學(xué)位授予年份】：2013
【分類號(hào)】：F272;F299.233.4
本文編號(hào)：2251758
[Abstract]:From 1981, the country tried to carry on the commercial housing development in Shenzhen and Guangzhou, and now, the real estate project is blooming everywhere in the whole country. In a short period of 30 years, the real estate industry of our country develops at a high speed and plays an important role in the national economy. With the deepening of real estate marketization, the development of real estate projects towards the direction of scale and intensive development, real estate enterprises have also entered the large-scale, multi-project development stage. It is not only a sign to judge whether the real estate enterprise is mature or not, but also the only way for the real estate enterprise to go to scale. However, compared with a single project, the operation and management of multi-project should be more complicated. It not only requires enterprises to coordinate and allocate the existing resources among multiple projects, so as to obtain the optimal combination. At the same time, the human resources of enterprises also put forward higher requirements. Therefore, how to use some existing management tools to achieve these requirements has become an urgent problem for real estate enterprises. In this paper, the theoretical origin, background and development trend of multi-project management and resource management are introduced, and the research background and significance of HZ multi-project development resource management research of DGDF Company are discussed and analyzed. Then the characteristics of HZ multi-project development resource management of DGDF Company are analyzed, and the influencing factors of HZ multi-project development resource management of DGDF Company are discussed from the macro and micro angles. The bottleneck factors that constrain the HZ multi-project development resources of DGDF Company are deeply analyzed, and then the internal organization structure and resource structure are analyzed by taking five projects developed by DGDF Company HZ as the research object. Finally, on the basis of the analysis of the characteristics and management structure of HZ multi-project development of DGDF Company, based on the system modeling technology, the paper analyzes the resource management system of HZ multi-project development of DGDF Company. The variable elements of HZ multi-project development of DGDF company are analyzed in detail, and then the system model of HZ multi-project development of DGDF company is constructed and verified by an example. Based on a basic understanding of the current research situation at home and abroad, this paper combines the methods of literature, normative analysis, theoretical analysis, and so on, and through the guidance of mentors inside and outside the school, through the study of literature and materials, and on the basis of a basic understanding of the current research situation at home and abroad. Taking the development and construction process of five real estate projects in HZ of DGDF Company as an example, this paper analyzes and studies the influencing factors of HZ multi-project development resource management in DGDF Company, and establishes the HZ multi-project development resource management model of DGDF Company. The rationality of the model is verified by the actual data of HZ project of DGDF Company, and the suggestion of application of the model in practice is put forward, so as to provide the reference for the real estate enterprise to carry on the multi-project development resource management.
【學(xué)位授予單位】：華南理工大學(xué)
【學(xué)位級(jí)別】：碩士
【學(xué)位授予年份】：2013
【分類號(hào)】：F272;F299.233.4
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